Bright Blue Words for Blue Monday
We’re heading for Blue Monday, allegedly the most depressing day of the year. And maybe worse than usual this time, after all that people in the North have endured through the floods.
But while it might have been “a blue Christmas without you” making you sing “the blues”, it’s really a chance to move on, make a fresh start and get those new year resolutions under way.
Blue? We love it – and so do you. What’s the one thing that will make you feel instantly happier at this time of the year? A bit of blue in the sky. We long for summer when both the sky and the sea are blue. And the lakes. Why else did we choose blue for our Creative Lakes brand colour.
Heard some unexpected good news? It came “out of the blue”, as do exciting new ideas. When we want to get away from it all we head to the wide blue yonder. Our top performing companies are described as “blue chip”. (According to the New York Stock Exchange, a blue chip is stock in a corporation with a national reputation for quality, reliability, and the ability to operate profitably in good times and bad.) And think how we all get excited when there’s a "Blue moon" to give extra light in the night sky.
Blue Monday was initially identified according to a formula devised by happiness and motivation expert, Cliff Arnall, then a lecturer at Cardiff University. His “equation”, taking into account distance from Christmas, debts and the weather, is now being used by mental health charities to highlight the need to change our routines and give our psychological well-being some attention.
But an annual campaign to “beat Blue Monday” was established by Andy Green of the Flexible Thinking Forum. An author and Fellow of the Royal Society for Arts, Manufactures & Commerce and the Chartered Institute of Public Relations, he says: “Blue Monday may symbolically be the year’s most depressing day, but it doesn’t have to be. By making the most of potential opportunities around us we can transform it into a springboard for a positive happy day – even a time for binge happiness. Blue Monday is also a time to think about mental well-being issues and doing positive things to help.”
So that’s what we want YOU to do. Like us, you might know someone struggling with depression. And like us, you will know businesses who are struggling to see the light and move forward. We’ve teamed up with South Lakeland Mind, our local mental health charity, and if we can get 100 people to read this, we’ll give £100 to their fundraising campaign.
South Lakeland Mind provide information and signposting on a wide range of mental health issues – including depression and SAD – along with a range of support to help people understand and cope with problems.
South Lakeland Mind Chief Officer Jonathan Ingram said: "We are delighted that Creative Lakes are doing this to raise awareness of our work. Good mental health is so important, and there's no better time than the present in thinking about your own wellbeing. And our work can only continue if other people keep supporting our work.
"The past few weeks have been harrowing for many people, with the floods bringing headline news to our own doors. The impact of this will last for a long time to come, and it looks like being a much harder January than usual for many people."